The brand

• The mark is a lowercase t that draws a writing tablet, with one line of writing inside. Read how it was built.
• Keep clear space on every side equal to two stroke widths. The smallest size is 16 pixels.
• Write the name as “TabulaSMS” in text. The lowercase “tabulasms” form is for the logo only.
• Use it in ink, paper, white or signal blue only. Do not stretch, rotate, outline or add effects to it.
• For logo files in SVG and PNG, email press@tabulasms.com.

• The conversation is our main visual. Show real exchanges, short enough to read at a glance.
• What the person sends sits on the right in a neutral tint. What a service replies sits on the left in the accent color.
• Keep the tail corner small and on the sender’s side. Never use emoji in bubbles.

On our website, every illustration is drawn by a single field of moving particles that gathers into a message bubble, a globe, a clock or a phone, then breaks apart and re-forms as you scroll. In still media, use evenly spaced dots in one color on Paper, Night or Signal blue. Shapes stay simple and outlined, never filled or shaded.